Templates Library
all categories
Classic NPS (Net Promoter Score™ Survey)
How likely are you to recommend us to someone like you?
5 questions
Improve your web app's user experience
How would you rate your overall experience with [product name]?
6 questions
Ensure Customer Satisfaction (CSAT)
How satisfied are you with [product name]?
5 questions
Uncover page exit reasons
Why did you decide to leave our site?
4 questions
Measure product - market fit
How would you feel if you could no longer use [product name]?
9 questions
Quickly measure product satisfaction
How satisfied are you with [product name]?
6 questions
Improve your blog content strategy
How relevant to you is the content on our blog?
6 questions
Find out how to improve the product
👋 Would you like to have a say on the development of [product name]?
4 questions
Ask open-ended questions about exit reasons
Would you mind telling us the reason you're leaving the site?
2 questions
Website Improvement Ideas
What could we do to make this site more useful?
2 questions
Find ideas for new features. HIDDEN.
What's one feature we can add that would make our product indispensable for you?
3 questions
Uncover the goals of your website's visitors
What is the goal of your visiting our website today?
5 questions
Contact Form
Please fill in your information so we can stay in touch:
2 questions
Prevent shopping cart abandonment
If anything, what has prevented you from completing the purchase today?
8 questions
Understand your audience's demographics
👋 We'd love to better understand our audience. Would you like to help us? (It'll take 2 minutes max!)
12 questions
Advantages Over Competition
Why do you use our service rather than the alternatives?
3 questions
Check your pricing page clarity
Is our pricing clear to you?
4 questions
Segment your website traffic
Do you target customers individuals, companies or organizations, or a mix of both?
4 questions
Discover churn reason (open-ended)
What is the main reason you're canceling the account?
2 questions
Evaluate the quality of the customer service you provide. HIDDEN. Equivalent created.
Are you satisfied with the with the customer service provide?
3 questions
Discover what other content you can put on the website.
What other information would you like to see on this page?
3 questions
See if your product meets user expectations
Have you found what you're looking for?
4 questions
Evaluate user experience
How easy or difficult to use is [product name]?
7 questions
Get new ideas for your content. HIDDEN
What kind of topics would you like to read more about?
2 questions
Collect sign-ups for product updates
Would you like to receive updates on the latest changes to [product name]?
3 questions
Gauge price sensitivity. HIDDEN. Duplicate
At what price would you consider [your product] to be so expensive that you would not consider buying it?
5 questions
Invite users to a demo call. HIDDEN
Would you be interested in a quick demo call?
3 questions
Gauge user satisfaction with a new feature
How would you rate your satisfaction with the [feature]?
4 questions
Discover issues with order completion
What stopped you from completing you order?
2 questions
Measure CES (Customer Effort Score) 3-point scale
How easy was it for you to [perform an action]?
3 questions
Improve site navigation
How easy or difficult was it for you to find the information you were looking for?
3 questions
Retention insights - change of roles. HIDDEN.
If you were in charge of our company, how would you persuade people like yourself to use us more often?
1 questions
Collect requests for new features
How would you rate your experience with our product?
3 questions
Get feedback about your new product
How would you rate the overall quality of the product?
5 questions
Measure Help Center experience. HIDDEN
How would you rate your experience with our Help Center?
3 questions
Test your idea for the brand's name
What adjectives come to your mind when you hear [a brand name]?
2 questions
Collect feedback on the design of your website or product
How would you rate the overall look & feel of our [website/product]?
5 questions
Explore ease of use (Single Ease Question survey)
Overall, how difficult or easy was the task to complete?
2 questions
Keep track of the User Effort Score (UES)
[Product] made it easy for me to [do a job].
4 questions
Collect feedback on your website
How often do you visit our website?
8 questions
Identify visitor goals
Have you achieved your goal on our website?
5 questions
Tailor content to meet your audience' needs
How relevant was the article/video/podcast to you?
4 questions
Discover churn reason (choices) 2
What made you cancel your subscription?
5 questions
Source ideas for innovative solutions
👋 We're looking for ways to make your life easier! Would you like to answer a few questions?
9 questions
Understand cart abandonment
What stops you from completing the purchase?
1 questions
Measure customer satisfaction with key aspects of your services
How would you rate the quality of our product?
4 questions
Uncover traffic sources (choices)
How did you discover our company?
7 questions
Run beta feature research
Have you tried out [beta feature] yet?
7 questions
Customer Effort Score (CES) 7 point HIDDEN
How would you rate your experience with our product?
3 questions
Improve the ease of use (5-point scale with NPS)
How easy or difficult is it to use [product name]?
5 questions
Improve the checkout experience
How easy or difficult was it for you to check out?
3 questions
Measure satisfaction after a completed purchase
How happy are you with the overall purchase experience?
9 questions
Measure Customer Effort Score (CES), 5-point scale
How easy or difficult was it to interact with our company?
3 questions
Understand frictions to try out your product
Do you have any questions before starting a free 14-day trial?
6 questions
Collect reviews with an NPS survey
How likely is it that you will recommend our product to a friend or colleague?
6 questions
Measure System Usability with SUS
Thanks for taking part in the survey! It comprises 10 statements. Select the responses that best describe your experience with [a product name] ↓
12 questions
Verify the usefulness of the help articles
Was this article helpful?
4 questions
Measure CSAT with 10-point rating scale
How would you rate your experience with our company?
3 questions
Improve messaging clarity
Does the page tell you everything you need to know about the product?
4 questions
Gauge price sensitivity with Van Westendorp's pricing questions
the price is too low for [product name] to be good quality?
6 questions
Measure SUPR-Q of your website
[Website] is easy to use.
9 questions
Assess the content of your blog articles
How helpful is this blog post for you?
11 questions
Improve the search experience
How relevant are these results?
3 questions
Measure the satisfaction of new users
How would you rate your experience with [product name] so far?
9 questions
Extended NPS survey
How likely is it that you will recommend [company / product name] to a friend or colleague?
7 questions
Grow your newsletter mailing list
How helpful was what you've just read?
5 questions
Classic CSAT - Measure customer satisfaction
How satisfied are you with your experience with [product]?
4 questions
Uncover Users’ Primary Benefits HIDDEN
What is the primary benefit that you have gained from our company?
2 questions
Quickly evaluate different product aspects
How would you rate [product's] ease of use?
9 questions
Understand and quickly prevent churn
Hey... 👋 Sorry to see you go... 🥹 Would you mind sharing your reasons with us?
6 questions
Improve the sign-up experience
How would you rate the experience of signing up to [product name]?
3 questions
Collect continuous feedback on your product or services
Would you like to share thoughts?
5 questions
Find out what first impression you leave
We'd love to find out what your first impression of us is. Would you like to answer 3 short questions?
5 questions
Measure users' satisfaction with your MVP
How satisfied are you with [product name]?
5 questions
Evaluate your software across all dimensions
How satisfied are you with [product]'s capabilities?
8 questions
Verify your website's usability
👋 We'd like to ask you some questions about our website. It'll take you 2 minutes and be of huge help for us.
8 questions
Uncover your customers' motivations
Do you recall what motivated you to look for a solution like [product name]?
7 questions
Measure user satisfaction with product trials
👋 How satisfied are you with your free trial so far?
4 questions
Test the messaging on your homepage
Would you like to help us make sure our message comes across? It'll take 2-3 minutes, and we'll be grateful forever! :)
8 questions
Improve search results accuracy
How happy are you with the search results?
4 questions
Uncover Traffic Sources (choices) HIDDEN. DUPLICATE
How did you discover our company?
6 questions
Create a user persona
👋 We've been losing nights of sleep, trying to figure out how to better meet your needs. Would you like to answer 7 short questions and help us sleep better? ;) It'll take max 5 minutes!
9 questions
See who visits your careers page
Which of the following best describes you?
7 questions
Prepare your event better
How did you hear about the event?
6 questions
Discover churn reason (choices) 1
What is the primary reason for canceling your subscription?
6 questions
Gauge task accomplishment
Were you able to accomplish what you came here for?
6 questions
See if your product meets customers’ needs
How well does [product] meet your needs?
4 questions
Measure transactional NPS (tNPS)
Based on the last interaction with [company name], how likely are you to recommend our services to someone like you?
6 questions
Recruit research panel participants
Would you be interested to join our research panel?
4 questions
Discover your audience's social media habits
Which of the following social media platforms do you use?
5 questions
Validate a name of a feature
What would you expect to be able to do with a "[...]" feature?
2 questions
Collect feedback on the UX of filtering
How happy are you with the filters on this page?
4 questions
Improve users' onboarding experience
How easy was it to get started with [product]?
7 questions
Learn how users describe your product. HIDDEN
How would you describe our product?
2 questions
Check if users need onboarding assistance
How easy is using [product name] to you?
6 questions
Improve the onboarding experience
How would you rate your experience getting started with [product name]?
5 questions
Improve in-product copy clarity
How clear is the language we use in [product name] app?
5 questions
Identify sign-up barriers
How likely are you to give the [product name] a try?
11 questions
Measure user experience with UMUX
This [website's/ product's/ tool's/ software's] capabilities meet my requirements.
6 questions
Test the messaging on your website (open-ended)
Would you like to help us make sure our message comes across? It'll take 2-3 minutes, and we'll be grateful forever! ♾ ;)
8 questions
Understand your customers' toolstack
We wonder what tools we should integrate with to better serve your needs... Would you like to answer 2 questions and share your thoughts?
7 questions
Comprehensive CSAT
Overall, how satisfied or dissatisfied are you with our company?
10 questions
Measure customer satisfaction (1-3 CSAT)
How satisfied are your with your recent contact with us?
4 questions
Segment customers effectively
What industry does your company operate in?
6 questions
Gauge product satisfaction and readiness to upgrade
How happy are you with [product name]?
7 questions
Dig deep into the NPS score
On a scale of 0 to 10, how likely are you to recommend [product name] to a friend or colleague?
8 questions
Determine your activation points
Which of the following was the first moment you felt that [product name] solves your problem?
5 questions
Uncover exit intent reason (subtle) HIDDEN. DUPLICATE
Did you find what you were looking for?
4 questions
Plan your content marketing mix better
👋 We'd love to tailor our newsletter to your specific needs. Would you help us understand them better?
5 questions
Recruit research participants based on their experience level
👋 Would you like to help us design a [category name] app?
8 questions
Evaluate your customer support
How would you rate your experience with our customer help team?
6 questions
Discover your audience's buying criteria
Which of the following are the most important to you when buying software?
3 questions
Hear the voice of the customer (VoC survey)
How likely are you to recommend our product to someone like you?
7 questions
Understand customer journey better (new customers)
👋 Happy to have you as a customer! Would you like to answer a couple of questions? (All you need is 2 minutes!)
11 questions
Intercept prospects before competition
What does [product name] help you do?
6 questions
Find out if the product meets users' expectations
Does [product name] work as you expected it to?
9 questions
Understand future purchase intent
How likely are you to purchase from [brand] again in the next 3 months?
3 questions
Evaluate each stage of user journey
The information on the website was clear to me
8 questions
Uncover the customer perceived value
Would you recommend [product name] to someone like you?
6 questions
Discover why things matter to your customers
Would you miss [a feature/offer/product] if it was gone?
5 questions
Discover your customers' purchasing criteria
Which aspects are the most important for you when buying software?
5 questions
Screen and recruit research participants in-house
👋 Would you be interested in helping us design an app? Every person taking part in our user research will receive [compensation]
13 questions
Explore users' jobs, pains, and gains. (Extended version)
👋 We're looking for ways to help you with your tasks! Have a minute to share your thoughts? ⏳☕️ ;)
12 questions
Succeed at B2B messaging
What is your main motivation for looking for [product category]?
5 questions
Measure usability with UMUX Lite (7-point scale)
This [website/ software] capabilities meet my requirements.
2 questions
Measure usability with UMUX Lite (5-point scale)
This [website/ software] capabilities meet my requirements.
2 questions
Learn what matters most for consumers (e-commerce)
👋 Fancy a coffee break? ☕️ ;) We'd like to ask you a few of questions. It'll take you 2-3 minutes and will help us improve your shopping experience with us!
11 questions
Discover media outlets your audience visits
👋 Would you like to help us pen better articles for you?
5 questions
Discover innovation opportunites
What is the main thing [product name] helps you do?
3 questions
Find out how your audience describes you
If you were to choose 3 adjectives to describe [product name], what would they be?
4 questions
Improve the checkout experience (open-ended)
Is there anything about the checkout process we should improve?
1 questions
Evaluate the quality of the customer service you provide
How would you rate your most recent interaction with customer service?
7 questions
Uncover alternatives currently in use
Are there any other companies offering [service/product name] that you're considering?
5 questions
Net Promoter Score (NPS) + Root Cause
How likely is it that you will recommend our product to a friend or colleague?
5 questions
Have users select the next feature you build
Which of the following features should we build first?
2 questions
Measure subscribers' satisfaction with their plans
How satisfied are you with your subscription to [product name]?
5 questions
Research product development opportunities
How likely are you to recommend [product name] to someone like you?
7 questions
Check if differences between products are clear
Is the difference between A (product/plan) and B clear to you?
4 questions
Find out how much are users willing to pay (open-ended)
What price would be so low that you would start to question [product name]’s quality?
4 questions
Catch weak points of a page
Is there something you do not like about this page?
3 questions
Build content strategy that meets your readers' needs
How happy are you with the content of our blog?
7 questions
Collect customer testimonials for your website
How likely are you to recommend our product to someone like you?
7 questions
Collect feedback on the help desk
How would you rate your most recent interaction with our help desk?
6 questions
Improve user activation
How satisfied are you with [product name]?
6 questions
Improve the search experience
How relevant are these search results?
3 questions
Find out if customers ever refer your product. HIDDEN
Have you recommended us to anyone in the past?
3 questions
Evaluate the risk of increasing your prices HIDDEN (DUPLICATE)
Would an increase in prices cause you to look elsewhere for the same product/services?
4 questions
Capture your actual competitive advantage
How likely are you to recommend our product to someone like you?
7 questions
Measure customer loyalty with an alternative NPS survey 1
A friend asks you whether you would recommend [product]. Would you?
4 questions
Measure customer loyalty with an alternative NPS survey 2
Have you ever recommended [product] to a friend or colleague?
6 questions
Uncover benefits expected from your company. HIDDEN
What is the primary benefit you hope to get from our product?
2 questions
Uncover Traffic Sources (open) HIDDEN
How did you hear about our website?
6 questions
Measure task complexity with the After Scenario Questionnaire
Overall, I am satisfied with the ease of completing the task in this scenario.
4 questions
Gauge product satisfaction
How satisfied are you with [product name] ?
7 questions
Do effective influencer marketing
How likely are you to be interested in software because an influencer reviewed it online?
5 questions
Make sure your gives all necessary information. HIDDEN
Did you find what you were looking for on our website?
4 questions
Understand purchase intentions
How likely are you to make a purchase on BRAND today?
4 questions
Uncover your true competitors HIDDEN
Which other options did you consider before choosing our product?
3 questions
Identify the most lucrative jobs to be done
👋 We're looking for ways to help you with your tasks! Have a minute to share your thoughts? ⏳☕️ ;)
10 questions
Collect reviews with NPS survey
How likely is it that you will recommend our product to a friend or colleague?
4 questions
Evaluate self-service support effectiveness
It was easy to find the correct documentation
5 questions
Gather insights to improve signup conversion. HIDDEN
Before signing up, what was your biggest fear or concern about trying us?
3 questions
Improve the trial-user-to-customer conversion rates
How would you rate your experience with [product name] so far?
9 questions
Uncover Alternatives Currently In Use
Are we the sole provider for [activity/goals] or do you also use alternative solutions?
4 questions
Measure users' perceptions of your product with the SUPR-Q survey
Do you have a minute to spare? We'd love to know what you think of [product name]!
8 questions
Verify the gravity of customers' pains
In the past 6 months, how often have you experienced [a pain point] ?
11 questions